But I’m the Cheap Bastid even with cereal. I try to get the most bang for my buck—like with “Nutty Nuggets”. (Those are the “generic”, storebrand of old fashioned “Grape Nuts”. Now this is a cereal that does a lot for you. First off, you can’t fill up a big bowl of them simply because then you’d still be munching on the soggy “nuggets” at lunchtime. So I use a smaller bowl for them and at least by weight it’s as much as my big ole bowl.
But, remember that I’m cheap. I won’t spend $3.50 to $4 on them. I buy the storebrand “Nutty Nuggets” for $2.49 which are about half a buck more than I like to spend but even though they come in a smaller box, it’s heavier than any of the “flakes” so you’re actually getting more.
And that leads me to Post “Honey Bunches of Oats”. I love ‘em. I devour ‘em. I only buy them when they’re on special at the store for $1.99 a box and then I buy several boxes. Hey, I’m not going to spend $4.00 on a box of them. And I bet Post knows that too no matter how much marketing they do. So, I wait until they’re on special every 2 or 3 months.
So why don’t they just lower the price to a buck ninety-nine? I bet they sell the crap out them at that price to Cheap Bastids like me. I bet that they’re still making money—good money—at $1.99.
It’s good stuff and I still like to slurp the milk out of the bottom of the bowl and let the last of the sweetened milk dribble down my chin. Now, I like to think that I’m too mature for things like Cocoa Puffs or Fruit Loops (OK, make that macho), but I do like me some store brand “Cap’n Crunch” even though it tears up the roof of my mouth.
You can take pretty much every 50-something guy, every Cheap Bastid like me and you’ll still find a little kid hiding inside who likes his cereal every morning—except instead of cereal and Captain Kangaroo it’s cereal and George Stepanopolous. Oh well, close enough.